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Posts tagged internet business
Viral Marketing: What Is It Exactly?
Nov 16th
The concept of viral marketing is one of the more recent methods of advertising to come to the Internet. As the word ‘viral’ implies, it depends on people passing your advertising material around like a cold. It would normally go from friends and colleagues to their friends and colleagues ad infinitum. You can imagine that if I sent a message to all the people in my address book and they did the same, the message would perhaps get to a million people in a month. All free of charge.
Viral marketing is low cost and can be fast and far reaching, if you use the proper advertising medium, but it does tend to be unfocused. That is to say, you do not know who is going to get your viral advert, so you do not know if that person will be interested or not.
You can draw certain conclusions, if you select your material properly though. Say, you had a website on craft work. You could send out a free knitting pattern to all your friends and to those other people who have given you permission to do so (no spamming, please). Put the URL of your website at the bottom and tell the recipients that they may pass it on to anyone they know who would appreciate it.
Bingo! Now you know that most of the recipients after the first trenche that you sent out yourself will be interested in crafts and / or knitting. It is also pretty safe to presume that most of them will be older women with computers. If you marked your return URL with a code by sending them to a web page like viral-ad1-knitting.html and had a sign-up box their for a newsletter, you would soon have a list of older, computer literate women who like knitting or and other crafts. That information would be useful.
Various companies send out different things. It could be a free report on smoking or catching trout or bicycle maintenance. Some people simply send out jokes. Sending out jokes or pictures is not focused but you can see how other things are very focused.
Hotmail came up with this strategy and they maintain that they went from zero subscribers to twelve million in eighteen months. That is some record to beat. Look at the bottom of a lot of the email circulars that you receive and you will in all probability still see Hotmail’s viral marketing.
This is the best viral marketing technique, but you must attach you URL to something of value, you friends will not want to send junk or sales blurb to their friends and family. Keep the emails informative, useful or humorous, is the best tactic.
Very similar to this technique is the use of a sigfile (short for ‘signature file’). Write a catchy little one or two line file with your URL at the end. Outlook, Outlook Express and most of the others will append this sigfile to the bottom of your emails automatically. This is a good method of getting your URL out to thousands of people a month, particularly if, when you write to say, your Mum, she forwards it to all your brothers and sisters, aunties and uncles.
It is a simple, yet free viral marketing strategy that many people overlook. By the way, use the same sigfile in the entries you make on blogs. You do not make any? Shame on you, you should. Search Google for related blogs like – blogs knitting – and sign up to a few. Then read the posts and leave comments with your sigfile. Hundreds will read them and some will click through, if you are interesting enough. Do not bore people on blogs by advertising yourself.
Owen Jones, writes on many topics, but is now concerned with Marketing Your Website. If you want to know more, go to our website at The Best Sales And Marketing Strategy. This article, Viral Marketing: What Is It Exactly? is available for free reprint.
The Secrets Of An Internet Marketing Campaign
Nov 1st
You are obviously already using the Internet for some things like reading articles and perhaps email. Maybe even research and chat groups. Or MySpace or one of the other look-alikes, but have you thought about using your time on the Internet to make some money?
Once you choose a business model, no matter which one you choose, the time will come when you need to tell the world about it in order to attract sales. In traditional business terms, advertising, promoting or marketing, whatever you want to call it meant spending lots of money. National advertising was a huge undertaking involving television and the press. Global marketing would bankrupt many national firms.
However, that has all altered now and one person sitting at a rented computer in an Internet Cafe can reach the whole world’s online population. This is quite a staggering thought. A poor Thai artist who used to have a difficult time hawking paintings on the beach road can now sell in New York, London and Paris all at the same time. Internet marketing is genuinely remarkable and it is practically free too.
So, where would you start your Internet marketing campaign? Remember that some kinds of marketing are more suitable for physical items and others are better at lead generation, so bear that in mind when you plan your Internet marketing campaign.
There are free classified ads. Hundreds of firms will allow you to place one or two free ads a week on their web site. Some will charge if you want to place more but others do not. Keep it free by placing free ads with a dozen websites. Look to see whether the publication is a newspaper (off line) or a newsletter (on line).
Many local newspapers accept one free ad per week per customer over the Internet. When you write these ads, put a distinguishing word or code into each one, so that if you get a sale or reply you know where it came from. Keep refining your ads and stop placing them where they do not work. Maintain records of what you are doing and where.
Create a signature file (sigfile) and attach it to all of your postings and emails. The sigfile should be a one or two line ad and your website or email address at the end. Many people overlook this simple, set-and-forget, free marketing tool.
Join groups, such as Yahoo Groups, of people who would want your goods. There are thousands of groups and blogs you can join. Just Google your speciality. Post courteous questions and join in discussions. Do not advertise, but add your sigfile after each post. People will become aware of it and come to see what you are up to.
Write articles on and around your favorite topic and leave an enlarged sigfile at the bottom with up to two links. Article marketing is a very effective means of helping people work out a problem or amusing them, while your advert sits at the bottom the page waiting for the inquisitive to click it. You can post copies of your article to any of thousands of blogs and article databases on the Internet. A Google search will reveal them.
Owen Jones, the writer of this piece writes on quite a few subjects, but is at present involved with Web Based Marketing. If you would like to know more or check out some great offers, please go to our website at The Best Sales And Marketing Strategy.
categories: ecommerce,internet,internet business,home business,business,affiliate programs,site promotion,traffic generation,web design,web hosting,seo,creativity,goal setting,other
Ideas For Marketing Without It Costing A Fortune
Oct 7th
Every business needs some sort of advertising. Conventionally, this has been quite expensive, but it need not be, if you are advertising over the Internet. This is good for the majority of Internet marketers, as most Internet businesses have a small to non-existent advertising account.
Whatever type of business you have, you should consider advertising it on and off line. I find it easier to consider the off line aspect first, because there are fewer options than with on line advertising and they can often be dismissed. For most businesses, off line advertising usually comes down to newspaper adverts, sign-written vehicles, free ads and handbills.
These types of advertising are very valuable for local shops and local businesses such as builders, plumbers, poodle parlours et cetera, but they are relatively expensive. Here are a few unusual suggestions for off line marketing:
Try to give something away. This may sound expensive, but it does not have to be. For example, if you run a poodle parlour, you could write a leaflet on how to wash your dog or how to get rid of fleas. Advertise this give-away on line, in your shop window and in the newspaper. Encourage people to come into your shop to pick one up.
Ask your local papers if they accept press releases. If they do obtain details of preferred length and subject matter and send them a press release whenever you take on new staff, win an award or start advertising a new product or service. Press releases should be free.
Next time their is a neighbourhood event, hire a booth and give a demonstration of what you do; take a survey of what you want to know; and hand out leaflets. Stalls at Girl Guide Jamborees or Bring-And Buy sales are very cheap and you may meet thousands of people in person. Then hand out a press release out about the occasion.
Offer to present a prize to a local charity event and / or have the tickets made too. With your name on, of course. Hundreds or people will see you name linked with a good cause.
Run a competition with a prize. Run it in the local paper or from your shop. As a building firm, we on one occasion supplied a man Friday free for a day. It ran over a three week time span and every week we asked for five trivia questions to be answered. The local paper ran it free of charge.
Thousands of people entered and our cost was a day’s salary. An old widow won him and she had him doing little odd chores about the house all day while she made him tea and sandwiches and had a good old natter. I think it made her year, but it got us a great deal of goodwill and good publicity.
You could offer badges, coupons and novelties as lower prizes
Send out Christmas cards and promotional calendars to past and prospective clients. A calendar will keep your name in front of someone’s eyes all year around.
You could offer free seminars on the key aspect of your business. If you could talk in the community hall for thirty minutes, you could take questions and answers afterward. Try the local Womens’ Institute.
Some of these strategies can be used to promote an online business or website too.
Owen Jones, the author of this piece writes on quite a few subjects, but is at present involved with Marketing Your Website. If you would like to know more or check out some great deals, please go to our website at The Best Sales And Marketing Strategy.
Internet Scams And Making Money Online
Oct 2nd
If you have been on the Internet long enough to set up some sort of email address, you will almost certainly have been invited to earn some extra cash by completing on line surveys.. These so-called paid on line surveys are aimed at the increasing number of people who find themselves at home all day with a computer, little money and no work. They are particularly aimed at stay at home mums and the jobless.
It is possible to earn a few dollars a month from some of these on line survey companies, but many of them are cons. They may make their money in a variety of ways, but usually the cash out figure for the person surveyed is quite high, often $50 or $100. It is hard to reach that figure at the rate of one $1 survey per week. However, they have you running back and forth to their site in the hope that you will click on one of their advertisements and they will get paid.
The first sign of a scam survey company is the up front registration fee. This is normally less than $50 and seems a good deal if you are going to be earning the thousands of dollars that they ‘promise’. Well, not really promise, because the disclaimer always says that you may not earn as much as the ‘people’ who have sent in the testimonials that you read plastered all over their web sites.
Testimonials from people like ‘Mary T., New York’, completely undetectable, unverifiable, probably fabricated ‘people’, who claim to be earning enough money completing on line surveys to pay off the mortgage, purchase a big car and go on holiday in the Seychelles every year. Rule number one for avoiding on line scams: never pay a fee on the promise of probably earning money.
The mobile phone scam is always very popular amongst con men and women. In this swindle, you will be asked to authenticate that you are a real person by replying to a straightforward text message. What you are not told though is that you are texting a premium number which will in all probability cost you up to $5. The company is sure that you will not notice this charge, especially if you are pay-as-you-go and do not receive monthly statements.
Another popular dodge is where you are promised special offers or even cash for clicking on the banners of the site’s ‘partners’. You will be required to seek more details by clicking on a banner. You may be promised 30% off or five cents for clicking. What you are not told is that you will be plagued from now to kingdom come by telesales marketers. Health insurance, pet insurance, free holidays, you name it. The only thing that you can be sure of is that you will end up paying more.
Then there is the free magazine scam. You are offered a free magazine on an exciting topic of your selection. Again they ask for your telephone number. What they do not say is that your free magazine comes with a subscription to their magazine which costs $19.95. The charge will be made to your phone bill and you will most likely never even notice it, which is what they are hoping for.
Never give out sensitive information over the Internet if you do not know who is receiving it. Phishing is also a lucrative sting, where an email purports to come from a bank or even Google or Yahoo. You are told that your account has been hacked and that you should confirm your details. As soon as you do, your account will be hacked sure enough.
Owen Jones, the author of this article writes on quite a few topics, but is currently concerned with Web Based Marketing. If you would like to know more or check out some great offers, please go to our website at The Best Sales And Marketing Strategy.
Reasons For Failing At Affiliate Marketing
Sep 6th
This article is about the reasons for failing at Internet marketing. There are many reasons why people are unsuccessful at Internet marketing and anything else for that matter. Most people who write on this subject will say that the first reason is lack of hard work, the second is lack of creativity and the third is lack of focus and I agree that these are the three main reasons for failure, but I want to look at some of the other reasons for failing at Internet marketing
Lack of valuable content is one of these reasons for failing at Internet marketing. Too many inexpert Internet marketers focus on earning money and they believe that they can best achieve this by firing a shotgun of web site banners at their visitors.
The secret here is so clear that nobody is trying to keep it, but, visitors to your web site have not come to marvel at your banners. They have come to be educated, to be amused or to solve a problem they have. And they want it free, so your banners are the last thing on their minds when they arrive. Particularly if they off topic. You have to have articles that are pertinent to the content of your site.
The more pertinent articles the better. The best kind are totally original and unique to your website, however, some marketers cannot write well and others cannot pay to have them written for them. These people can get articles free of charge from article databases (just Google it).
The main snag about this is that you will need to keep the resource box at the end of the article on your web site. This will cause some of your visitors to leak away, but certainly not all.
I have several such sites and they are doing all right. A website of other writers’ content is very easy to make, so you could have a website up in a day, if you want to swiftly create a website around a merchant’s special offer that does not fit into your existing websites. This can be very useful, especially if you want to build up a portfolio of say, 150-200 websites.
The trick here is to get your visitor to click on your ONE high-paying advert rather than leak out by clicking the link at the foot of the article. You can do this by putting the advert in the right place and prominent. The articles should concentrate on the keywords of the product you are promoting.
Those wishing to be successful Internet marketers must be prepared to keep aquiring knowledge. The Internet changes rapidly and new techniques and media are being brought out every month. Twitter has only been around for four years and it just passed its 16 billionth tweet. How long have you known about Twitter?
Have you learned how to harness it for marketing yet? Even if Twitter does not appeal to your object audience, you should have learned what is has to provide by now, so that you can make an informed decision.
Maybe, one day you will find a product to market where Twitter can be of assistance. Keep learning and be prepared. This all boils down to hard work, because there is always someone claiming to have come up with the next Myspace or Twitter.
While you are taking a rest from researching your next product or project, or the next social medium, you ought to improve your knowledge of programming or editing so that you can make improvements and adjustments to your web site yourself in order to keep it looking new.
Owen Jones, the writer of this piece writes on quite a few topics, but is currently concerned with Affiliate Article Marketing. If you would like to know more or check out some great offers, please go to our website at The Best Sales And Marketing Strategy.
Tips For Online Success
Sep 2nd
Businesses related to the Internet have not stopped evolving. In the early days of the Internet (and it has only been around for approximately fifteen years), there was much more specialization in the area of web site design. Basically, there were graphic designers; web site promoters or marketers and the database specialists. These days, these fields of expertise have blurred and most people who operate on the Internet will take on all three jobs.
This is partially because the systems that are available to the DIY builders of web sites are so much more effective and because SEO (search engine optimization) techniques are more widely understood. Some of the best web site creation software will not only advise you on SEO techniques as you are building your web site, but it will also let you program in several languages, without you even having to be conscious of the fact that you are programming in PHP or ASP instead of HTML (which is the language that most web sites are written in).
This ease of web site creation and SEO permits owners of micro businesses to focus more on sales than learning programming languages and it also allows professional web site builders to build high-quality web sites more quickly therefore more cheaply.
I think that it is preferable to spend, say $250, on good web site creation software than it is to pay someone $250 for a good web site. Web sites have to have maintenance and they need to be modified and up-dated to keep them looking novel and vibrant. You cannot keep going back to the programmers every week for tiny $5 up-dates. They will not be interested unless they work for you in-house, in which case you would probably not be reading this article.
You have to be able to make these changes yourself and you will want to make them quickly, so you might as well get good HTML editing software in the first place. If you do that, then you may as well build your own web site too.
When you are planning your first website, try not to over complicate things. The best HTML editors have a range of templates for you to choose from. Pick one of these and just modify the colours, if you want to. The HTML editor that I use has about a hundred built in templates and they are all entirely modifiable by several clicks of the mouse.
Your web site should be pleasing on the eye, of course, but it should not take more than a few seconds to load. You may have 32 MBps, but the majority of of the world is still down around the 256 kbps mark. Keep that in mind when you are adding lavish graphics, music or video links. People will not wait more than a couple of seconds for your site to load, especially if it commences playing your favourite music at them too.
So, when you are building your web site, remember the goal of the web site. Be clear on that and stay focused. You do not need bells, whistles, music, video and Flash graphics, if you are trying to sell cheap nylons, but you may have to have them if you are trying to advertise your expertise as a web site designer.
Do not have any diversions from your chief goal. For example, on my first web site, I thought it would be nice to keep people entertained while they were thinking of buying, so I had sudoku, hangman, crosswords and the like there. People played the games and then clicked through to the sudoku website to play more games. Sales dived. Keep your hard-earned visitors on your web site by not giving them any links to click away on except Google Adsense, for which you will get paid anyway.
Owen Jones, the writer of this article writes on quite a few subjects, but is at present concerned with Web Based Marketing. If you would like to know more or check out some great deals, please go to our website at The Best Sales And Marketing Strategy.
How To Get That Number One Google Position.
Aug 27th
If you haven’t automated your article submission, it can only mean one of three things:
1. You don’t want or need any additional free visitors to your website, because you cannot handle them,
2. You have not read my previous articles, or
3. You still haven’t been able to realize the power and incredible value of this system. that is, how this will dramatically boost your sales.
If you fall into the 1st. category, then please move on to the next article, as this one simply doesn’t apply to you.
Otherwise please take a moment to read this article carefully, as it really could make the difference between success and failure to your online business this year. You see, people love to make things complicated, but making money online is actually really simple. Whether you are selling your own product, promoting affiliate links, or making money from Adsense or “click flipping”, it all boils down to just two things:
Conversion and Traffic.
Conversion comes first. You need to have an offer that people actually want. That offer could be a product, or it could be an attractive advert (e.g. Google Adsense) that people want to click on. And you need some kind of presentation (such as a sales letter) that encourages them to take the action you require such as buy the product or click on the advert.
In many ways this is the easy part. Most people can cobble together a half-decent website or sales letter that will convert at least some visitors into money.
But then you need Traffic. Loads of it. The more people that come by your site, the more money you will make – especially if that traffic is highly targeted. But, given the number of websites out there – all competing for the same traffic, just how do you get more visitors to your site?
Well, there are just three ways that traffic comes to your site:
1. Visitors type your address straight into their browser. That results from some sort of off-line promotion: it may be your business card, a radio advert, an article in a magazine or a conversation with a friend.
2. People click on a link. The hyperlink may be in an email they received (eg from a friend or from an ezine they subscribed to) or it may be on another website they have visited.
3. Or they do a search in a search engine, see your website in the listings, and click on the link to visit you.
That is it. There is no other way for them to get to your site.
So, knowing that, how do we get more traffic? Easy:
1. Make sure you are promoting your online presence in all your offline promotional materials.
2. Get lots of people to link to you, and lots of people to send out emails with your link in it.
3. Get a top position in the search engines.
Mmm.., it sounds simple, but maybe it is not so easy. Just how do you achieve steps 2 and 3 without spending loads of cash or getting banned by the search engines?
To understand this, we need to think about how the search engines work. Again, it is much simpler than people say.
All search engines want lots of people to use them. In order to achieve that, they try to deliver relevant and up-to-date content to people who do a search on them. But how do they determine what is relevant to the search?
There are only two ways they can do that:
1. They scan your site and, using very sophisticated algorithms, they determine what the subject matter of your website is. They also check how new or old it is, how recently it was updated and so on. These are all known as on-page or on-site factors. You have direct control over many of these factors when you set up your site.
2. They ‘consider’ what other people write about your website. In doing that, they look at two factors: how many people have links to your site (and what those links say) and also how important are the sites that link to your site. An important site of ‘authority’ that points to you is worth more than a whole list of unimportant sites. They also consider how old the links that point to you are, and a number of other factors about the value of the link and the context in which it is used.
In conjunction with this, the search engines are always looking out for websites that attempting to fool them into thinking that they are more important, more relevant or more popular than they actually are. Which is why the so-called ‘black-hat’ techniques quickly lose their effectiveness.
So, to get to the top of the search engines you need to do two things:
1. You can optimize your on-page factors. There is plenty of information on the Internet and off it about how to do that. It is not difficult but, in itself, it is also not enough.
2. Get lots of high quality, one-way, relevant links to your site from as many other sites as you can.
So, how do you get people to link to you?
1. Produce a fantastic site so that others just really want to tell others about your site.
2. Pay others to link to you – buy a text link, or offer an affiliate program.
3. Exchange links with them – but reciprocal links are clearly not worth as much as one-way links and it is a lot of work to do this effectively.
4. Provide them with fresh, unique content that adds value to their site in return for which they agree to post a link back to you. Loads of sites are constantly looking for fresh, unique content. They get this content by hunting through article directories, or by subscribing to article submission services.
So, if you send out articles to such directories, your articles will end up both on the directories themselves, AND on the niche sites that pick up and use our articles. AND some of these are likely to be valuable “authority”-type sites. Of course it depends on the quality of your article who picks it up.
As you can see, this last method is the simplest and most powerful. It gives you hundreds or thousands of one way links, from niche, relevant sites, all for free. All you need is some way to get a different, unique, article to each of those directories and ezine publishers. Which is, of course, what our software does.
But we don’t stop there. The real power behind this system comes when you use it regularly. Preferably once a week. Imagine getting 200 to 1800 new permanent one way links every week! By the end of a year, you could easily have 50,000 or more relevant, quality, one-way links to your site! And you can connect the submission process to a timer to put everything on autopilot!
That is the real power of this system’s software and that is why it beats every other traffic generation and SEO system out there.
So , there you have it, unless you haven’t got an online presence at all, isn’t it time you harnessed this power for your own business? Click on our link below right now to get the early-bird discount and get a fantastic bunch of bonuses:
If you are selling anything online then you are involved in Internet marketing and you really ought to visit our site at How to Get the No 1 Google Spot Unique version for reprint here: How To Get That Number One Google Position..
Internet Business Opportunities
Aug 26th
There are obvious benefits of having an Internet business over having a traditional business in a shop on the high street. However, a traditional high street shop also has advantages. For example, you have to be there every day or the shop is not open and people will walk past your shop. The disadvantages are that you will have to stock the shop and pay rent.
An Internet business is less expensive to set up; you might not have to have stock and it can run and make money for a couple of days without you or anyone else being there. If you set up your Internet business properly. As with all efficient jobs, a lot of the work goes on behind the scenes. Internet business opportunities are not different.
The advantages of Internet business opportunities over high street businesses are that potential earnings are limited only by the number of people online, not the number of people who walk down your street; start up costs are very low, although time spent establishing the business can be higher and you do not have to be present to make a sale, so you can sell twenty-four hours a day, seven days a week.
Internet sales are mushrooming. In fact, the Baby Boomers were disinclined to give their credit card details over the Internet until banks promised exemption from Internet fraud. The children of the Baby Boomers have no such disinclination and neither do their children. Not only that, but as more and more previously ‘poor’ countries become developed, they too are using the Internet to buy from home.
When the Chinese and the Indians start shopping on line there will be a worldwide boost to sales the size of which has never been seen in global history. Both India and China have more than a billion inhabitants, many or whom are deprived, but their economies are growing at about ten percent a year. How many of those people are going on line every day with a credit card in their hand?
They also wish for the things that Westerners have or wish for. They have seen them on TV and in the films. They desire new technology and very soon they will be buying it.
Hobbies are a good place to begin. Only people who have free time can indulge in hobbies. Poor people, I mean Third World poor people, only work and sleep. When Asia becomes rich enough to have time for hobbies, make sure that you are ready and now is the time to get ready.
Tourism is another good starting point. Many Asians are already going abroad. Usually in Asia and mostly in guided package tours, but the tendency is there. Travel agencies, hotels, tour buses and associated industries should get ready.
If you are looking for Internet business opportunities the time has never been better. Within the next few years confidence will return in the West and credit cards will start coming out in the East. Now is the time to consider a career online and search for a couple of Internet business opportunities.
Owen Jones, the writer of this article writes on quite a few subjects, but is at present involved with Web Based Marketing. If you would like to know more or check out some great deals, please go to our website at The Best Sales And Marketing Strategy.
How Can I Use Article Marketing?
Aug 20th
Article marketing is the writing of articles that are relevant to the subject of the web site that you want to advertise. It works because the author is allowed to append two URL’s to the articles, normally at the bottom, which will allow the reader to click through for further information.
Therefore, if you wanted to advertise a web site on cooking, you might write a series of articles on ways of cooking or using certain kitchen gadgets.
If you post these articles to a general article database, you can assume a pretty low click through rate (CTR), but if you posted it to a cookery blog, you could look forward to a higher CTR.
The good thing is that everyone who clicks through will know what they are prone to see on your site, so they are focused visitors and focused visitors are more prone to turn into customers.
The articles that you submit to webmasters of blogs and article databases usually want to approve them for length and content, but if you are honest, that is hardly ever a problem Another advantage of article marketing is that these webmasters never shunt your article off their web site when new arrive.
They may place them into archives, but the archives are still readable and scannable by Google and this is an important advantage too.
You see, Google ranks web sites on their popularity and one of the techniques it uses to judge popularity is how many links there are on the Internet referring back to it. They are called backlinks. People found this out and tried to work around it (and still do) by exchanging backlinks.
However, Google rates one-way backlinks higher than mutual links. An article on a blog gives you two one-way backlinks until the blog goes under. If you pick where you post judiciously, this might never happen.
Google also looks to see if the host of your link is applicable to your site, so it is worth posting to sites that are pertinent to yours and Google awards extra merit if the site holding your link is an authority site, that is, a top site on that subject.
If you submit an article to an article database and a leading authority site or newsletter on that topic picks it up and prints it, you will get heaps of bonus points from Google, shoot up in the ranking, get loads of visitors and more clients.
The message is to write good, pertinent articles and submit them where they can be found. By this I mean, use the biggest article databases, because that is where the top people go to look for articles if they are stuck and also submit your article to blogs that are relevant to the subject of your article, which should be relevant to the subject of your website, which should be relevant to what you are trying to promote.
I recently had one of my articles picked up. I had 3,450 plus visitors to my web site within two hours and 256 of them became customers. If only it could be achieved every day. The thing is, it can, if you get the approach right. Stay on target.
Owen Jones, the author of this piece writes on many topics, but is at present concerned with Marketing Your Website. If you would like to know more or check out some great deals, please go to our website at The Best Sales And Marketing Strategy.
Choosing An Internet Business
Aug 11th
People who are not wealthy, and even some who are, fall into two categories. They either work for themselves or they work for someone else. It is not significant to the world’s inhabitants which method you choose. It is only important to you and your peace of mind. Home businesses have existed for a long time; just think of Avon, Tupperware and Betterware, for example.
These business models entail the worker selling the products and recruiting new members to sell as well. The recruiter gets a percentage of the seller’s takings. These jobs were traditionally the domain of women, who carried out the job while the children were in school or after the children had flown the coop. There is a genuine opportunity for the worker to make good money in these sorts of business, although the fact of the matter is that most people do not make more than a pittance.
The hook, with which to lure individuals into these businesses is often the promise of easy money. It is a very successful lure. It has proven itself to work for decades and it is still working now, on the Internet. All the old quasi-business opportunities and cons have been transferred online so as to hit a bigger audience and new so-called business ‘opportunities’ have been invented as well. This makes it very difficult for new-comers to the Internet to choose an online business, if they want to make money online.
Before you go searching for an Internet business, it is a good idea to look at yourself analytically and come to a decision whether you are the sort of person who can work unsupervised on the Internet. Are you disciplined enough? Do you know enough about anything? You frequently read people bragging that they run their online business in their underwear, but what is so good about that?
So, they are slobs, so what? That is no role model. Working from home suits me because I like to work, when I like to work. I frequently work at night when there is no-one about and my Internet connection is faster. I still work 12-15 hours a day fully clothed – OK, without a shirt when it is hot.
You have to have something to sell. I do not only mean a product. I mean that you have to be able to inject something of yourself into the product too. You have to be enthusiastic about it. You have to know something about it and you have to be able to want to write about it. If you do not believe in whatever you are trying to sell, you will have a well-nigh impossible job persuading others about its qualities also.
Once you have found a product that you have admiration for in an industry that you know something about, look for a respectable company that can supply it. If you can, have it drop-shipped by that company, so that you do not have to carry any stock. Some of these businesses will provide you with a website as a sales page, others will not. It is normally better to have a website, so learn how to make one and upload it. For this you will require hosting too.
Therefore, once you have chosen your product, if not before, you should learn some HTML editing (writing websites) and learn how to upload a website (FTP it). These are not difficult tasks to become skilled at, honestly, even if you know totally nothing about them right now. You will also need a domain name and somewhere to store it. This is the URL or website address of your website and where it is physically stored – on which server and in which country.
While or after you are doing that, you should immerse yourself in knowledge of the product you are going to sell and that sector in general. As you can see, there is a great deal to do in the beginning. A very great deal, and that is one of the main reasons for failure, they are not well prepared and give up.
I personally would not sign up to any company that asks for any kind or registration fee. No matter what fancy excuses they give for the charge. Often they will say that the fee is for registration on their database or for making and hosting your website. This is all rubbish. There are thousands of people who pay for names to go on their database (or list); the website is computer generated (yours is merely one of hundreds) and hosting space and expenses for this would be dollars a year.
Why should you pay to work selling their goods? Run a mile from any company like that. Also ones that offer to pay for your registration if you pay for people who join under you – it is the same old rubbish wrapped up in a different way.
Working online takes continuous work and review and I have only touched on some of the jobs that a budding Internet marketer needs to know and be able to do. Good luck choosing an Internet business.
Owen Jones, the writer of this article writes on quite a few subjects, but is at present involved with Web Based Marketing. If you would like to know more or check out some great offers, please go to our website at The Best Sales And Marketing Strategy.


